The Core Customer

You’ve shared that your 2016 business is strong.  As a result, we have made the strategic decision to suspend the addition of new WindsorONE dealers.

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Our top priority is to assure that we remain equipped for the continued growth for those who have been our partners in establishing the WindsorONE (W1) brand. We will support, and grow, the win-win business relationships that W1 is fortunate to have built with each of you: our Core Customers. Investment into California, Virginia and Chilean manufacturing operations will continue, thereby ensuring a consistent supply of a consistent quality product, including capacity increases to sustain your W1 growth.

It has been a demanding 2016 for Windsor Mill as well – starting with a mild winter and greater than expected spring demand, which now continues into summer. Initially, we thought this was simply an acceleration of typical order patterns. However, it now appears overall demand will be greater than we all expected. The W1 order file is strong, and that is because of your growth (same store plus new yards) combined with our new customer growth that we have been targeting for years.

W1 has grown over the years because of your support, and we cannot thank you enough for your commitment. We will continue to build business relationships with our Core Customers that are Built to Last – (one of my favorite business books, e-mail me and I would be happy to send you a copy!).

Please do not hesitate to contact me directly should you have any questions or concerns.

Respectfully,

Craig Flynn

craig@WindsorONE.com – 707-321-8889

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